Baithak Studios
Branding Agency
Baithak Studio is a brand design studio with a desi name and a modern point of view. Built like a baithak - conversational, opinionated, and honest, but driven by global standards, clarity, and taste. We help brands make decisions that outlast trends.
About Baithak
Baithak Studio is a strategic brand design studio founded by two Gen-Z designers obsessed with the world of branding, storytelling, and culture.
Based between Mumbai and Bangkok, we work with founders globally to build brands that are clear, confident, and built to grow. Together, we’ve worked with 30+ brands across hospitality, F&B, beauty, fragrance, and lifestyle.
Like a real baithak, our work begins with conversation understanding the business, asking the right questions, and turning clarity into strong brand systems.
Because branding isn’t decoration.
It’s direction.
Who you’ll be seated with
Pankaj
Powered by black coffee and a well-timed sense of humour. Known for keeping things light until it’s time to get serious — then switching seamlessly into sharp thinking and clear decisions. Equal parts wit and professionalism, depending on what the room needs.
Priyanshi
A designer with a sharp eye and an even sharper mind.
Meticulous about details, deeply creative, and formally trained in design in Bangkok. Allergic to papaya and artificial colouring — which tracks, given her intolerance for anything unnecessary.
Clients
One starts the conversation.
The other makes sure it actually makes sense.